Invitation Piece Offer 1 - Piece By Piece Marketing Solutions

What's included

Everything below is done for you. All you do is approve.

The foundation

Before we write a single word, we get clear on who you're talking to and how you sound.

Brand and messaging strategy call: a working session where we dig into your voice, your offers, and the people you're trying to reach.
Brand voice research: so everything we write actually sounds like you, and not like an agency wrote it.
Buyer persona research: so your lead magnet speaks to the person you actually want in your world.

This research lives with us and powers everything we build for you. If you'd like the finished guides in your own hands, you can add them at checkout.

The lead magnet

The thing people want badly enough to hand over their email address for.

Ideas list: a handful of concepts built around your business, your audience, and what you're actually selling. You pick the one that feels right.
Content outline: mapped out and sent to you for approval before we write anything.
Full written copy: every word, written for you.
Custom design: branded to match your business. Usually a PDF, but if a quiz or a workbook fits your idea better, that's what we'll build.

The follow-up

This is the part most people skip, and it's the reason lead magnets stop working.

Delivery email: gets the download into their hands right away.
Welcome sequence (3 to 5 emails): walks them through what they just downloaded, introduces them to you, and points them toward what's next.

The place it lives

Opt-in page: written, designed, and connected to your website so people can actually get their hands on it.

The behind-the-scenes setup

Email platform setup: we load everything into your email system, build the tagging, and connect the automation so it all delivers on its own.
Testing: we run the whole thing ourselves before it goes live, so you know it works.

The launch

7 social posts: written and designed, ready for you to schedule, announcing your new lead magnet.
60-day check-in call: we get back together two months out to see how it's performing and talk about what's next.

Two rounds of revisions included at each approval point.

I’m ready!

What you do on your end

Not much, and that's the whole point.

Here's your entire job:

Show up for one call.
Two hours, and it's the only real time commitment in the whole project. No prep, no homework, nothing to pull together beforehand. I'll ask the questions, you just talk about your business. It's long on purpose. That call is how we learn to sound like you, and it's the reason what we write doesn't come back reading like an agency wrote it.
Pick your lead magnet.
We hand you a list of ideas built for your business. You choose the one that feels right.
Say yes three times.
Once on the outline, once on the written copy, once on the design. Each one takes a few minutes to read and reply.
Give us access.
Your website and your email platform, so we can build it, connect it, and test it. We'll tell you exactly what we need and walk you through getting it to us.
Post your social posts.
We write them and design them. You drop them in whenever you're ready.
Show up one more time, 60 days later.
A quick call to see how it's working and talk about what's next.

That's it.

No writing. No design. No wrestling with your email platform at 11pm. No staring at a blank page trying to figure out what people would actually want from you.

The marketing hat comes off your head and onto mine.

One honest note: this moves at the speed of your approvals. We'll never rush you. But the sooner you get back to us, the sooner it's live and doing its job.

Your options

The Invitation Piece™

Pay in full

One payment of$2,997

One payment. Everything above, built for you.

Or split it

3 payments of$1,050

One today, one in 30 days, one in 60 days. We start the moment your first payment goes through.

Add on: Your Brand Voice and Buyer Persona Guides

$500

Before we write a single word of your lead magnet, we do the work underneath it.

We figure out how you actually sound when you're at your best. We get clear on who you're talking to, what she's worried about, and what makes her say yes.

This part isn't optional and we don't skip it. It's the only way to build something that sounds like you and lands with the right person. Everything we create for you starts here.

That work stays with us and shapes every word we write.

If you want it in your own hands, we'll turn it into two guides you keep:

Your Brand Voice and Messaging Guide: think of it as a user manual for your business. Your tone, your phrases, the words that fit you and the ones that don't. Hand it to any marketing person, writer, designer, or AI tool you work with, and they'll know exactly how to communicate like you.
Your Buyer Persona Guide: who she is, what she's actually struggling with, what she needs to hear, and where she is in deciding whether to work with you.

No more explaining yourself from scratch every time you bring someone new in.

Add it at checkout for $500.

Let’s build it

Questions you might have

How long does this take?

Most projects wrap in about 10-12 weeks after your interview. The honest answer is that it moves at the speed of your approvals. We'll never rush you, and we're never the holdup.

What if I don't have a lead magnet idea?

Perfect. That's our job. We bring you a list of concepts built around your business and what you're actually selling, and you pick the one that feels right. You don't have to arrive with anything figured out.

What if I don't like what you write?

Then we fix it. You get two rounds of revisions at each approval point, and nothing moves forward until you're happy with it. You'll never open a final file and see something you weren't expecting.

Can I split the brand voice call into two shorter sessions?

Absolutely. Two hours in one sitting doesn't work for everyone. Just tell us and we'll break it into two.

What do I actually need to have ready?

Access to your website and your email platform. That's it. We'll tell you exactly what we need and walk you through getting it to us.

What if I don't have an email platform yet?

We'll point you toward a few we like and trust, so you're not guessing. Getting it set up would be a separate project we can talk about, but you'll know exactly what to pick.

What if I don't have a website?

That's okay. As long as your email platform can host a landing page, we'll build your opt-in page right there. If you'd rather have a real website behind it, that's a separate project and we're happy to talk about it.

How does the payment plan work?

Three payments of $1,050. The first one starts the project, and the next two run automatically 30 and 60 days later. Final deliverables are contingent on final payment.

Is this the first of a bunch of upsells?

No. This is one piece of a bigger marketing puzzle, and it's built to work on its own. There are other pieces we can build later (if you'd like), and we'll talk about them when this one is up and running, not before. One piece at a time.

What happens after it's built?

It runs. You direct people to your lead magnet, they download it, and get your emails automatically. We'll check back in around 60 days to see how it's doing and talk about what's working.

Do I own everything?

Yes. All of it. The lead magnet, the copy, the design files, the emails. It's yours.

Ready to build it?

You've been reading along with me for a while now. You already know why this matters, and you already know what happens when marketing sits on the back burner for another year.

This is the piece I'd start with.

We'll build it, connect it, and hand it to you working. You just have to say go.

Yes, let's go

Still thinking it over?

That's fair. It's a real investment and I'd rather you be sure.

If you'd rather talk it through with me first, grab 20 minutes with me. No pitch, no pressure. If it's not the right fit or not the right time, I'll tell you.

Book a 20-minute chat

One piece at a time. 🧩